SUREFIRE is a song about eternal faith. Our faith that love is the most powerful force in the universe. Human civilization is experiencing an extraordinary moment in time. We are more capable of doing more good than ever before, but we are still mired by a myriad of systemic failures that continue to arise because of our continuing lack of empathy towards others. Issues relating to immigration rights, religious acceptance, and many other forms of prejudice are contaminating our cultural landscape on a daily basis. That is why Jamila and Roberto, the star-crossed lovers featured in the SUREFIRE music video, face a number of obstacles that are heavily rooted in the current social and political climate within the United States of America.
Despite the chaos that surrounds them...
Because their love is SUREFIRE.
We truly hope that their heroic journey can inspire us all to love just as fully.
Artist: John Legend
Writer | Director | Producer: Cole Wiley
Director of Photography: Isiah Donté Lee
Editor: Fernando Viquez
Jamila: Yasmine Al-Bustami
Roberto: Johnny Ortiz
Naadim: Fahim Fazli
Luha: Anna Khaja
Rosalinda: Laura Patalano
Marisol: Muriel Villera
Marisol’s Girlfriend: Emira Kowalska
Casting Director: Michael Beaudry
1st AD: Dylan Matlock
Director’s Assistant + Set Photographer: Katia Badalian
Production Designer: Aiyana Trotter
Art Director: David Peters
1st AC: Carman Spoto
2nd AC + Additional Photography: Anthony Goodman
Gaffer: Kazmo Kida
Key Grip: Joanna Nguyen
Best Boy: Scott Siracusano
Colorist: Mikey Rossiter (The Mill)
Hair + Make-Up: Carmen Dianne
Location Manager: Hector Tinoco
Art Assistants: Dahli Coles | Josh Heron | Justin Smith
Wardrobe Assistants: Marly Hall | Aubrinae Washington